Divella is the second biggest pasta company in Italy after Barrilla. Today we were taken on a tour of the Divella factory near Bari.
Two things struck me. The size - it is enormous - and how few people actually work there. This was modern, sanitised, automated manufacturing at its starkest. The only humans I saw were people minding the machines, technicians in white coats and fork lift drivers. The rest is all done by industrial robots and automated production lines.The giant warehouse reminded me of the final scene in Raiders of the Lost Ark.
Puglia is the bread basket of Italy. The fertile plain between the Apennines and the Adriatic make it perfect for grain growing. The region has more than a passing resemblance to the York Penisular in South Australia complete with wattles and eucalypts. It once was home to many brands of pasta. Over the years most have closed down or been swallowed up by the big two.
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